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Booz & Company spin-out to focus on making sustainability profitable

Green business news - by GreenWise staff
1st November 2011
A new boutique consultancy firm has launched in the UK that aims to show businesses how to increase profitability through sustainability.
A spin-out of global management and consulting firm Booz & Company, Lavery Pennell claims to bring a "fresh approach" to business strategy and sustainability. It combines the expertise of founders Nick Pennell and Greg Lavery, both of whom previously led sustainability teams at Booz & Company. The new company aims to reach out to a broader constituent of businesses and show how sustainable solutions can generate significant value for clients, ceo Lavery said.

"Many companies are still treating sustainability as a compliance or efficiency exercise. Instead we have worked with companies to help them to design sustainability strategies that unlock new value – decreasing costs, increasing revenues, improving brand perception and reducing risks," he said. 

Six areas of profitability 
Lavery and Pennell have identified six areas, which they believe provide the biggest opportunities for profitability through sustainable actions. These include efficiency of operations, including energy, water, waste and emissions reductions; growth opportunities from megatrends, including urbanisation and resource scarcity; innovative resource-efficient business models, such as remanufacturing; cleantech investment, adoption, and commercialisation; stakeholder engagement; and strategies to cope with uncertainty and volatility.

"In our strategy consulting and corporate experience we have consistently found new value in even the toughest challenges that businesses face, including greenhouse gas emission targets and consumer scrutiny. These areas of new value improve profitability, reduce risk and provide competitive advantage for companies, while achieving better outcomes for society and the environment," Pennell, executive chairman, said.

Sectors targeted
Lavery Pennell will initially target larger players in the energy, manufacturing, transport and logistics and private equity sectors. "These are where profitable sustainability provides the greatest value and where our skills and experience primarily lie," explained Lavery.

Until recently, Pennell led the global Low Carbon and Sustainability team for Booz & Company. Lavery led the Australian and South-East Asian arm of the team.

Lavery Pennell will continue to work closely with Booz & Company.

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